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An Unalike Blog

Welcome to the place where creativity meets strategy. At Unalike Marketing, we believe in pushing boundaries, blending fresh ideas with data-driven insights, and sharing our expertise to help businesses thrive. Whether you're looking for the latest marketing trends, strategic tips, or a little inspiration to level up your brand, you're in the right spot.

Unalike In The News

What Role Does Storytelling Play in Marketing Success?

DevX

March 4, 2025

Man angry at his laptop computer over Instagram changes

Instagram’s New Grid Just Wrecked Your Business Profile – Now What?

Instagram decided the traditional square grid wasn’t cutting it anymore and made a major update to 3:4 ratio—one that you need to fix fast.

Mar 138 min read

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Google Ad Grant Cover Photo of Four Volunteers Standing Together

Step-by-Step Guide to Google Ad Grants for Non-Profits

Google Ad Grant offers qualifying non-profits $10,000/month in free Google Ads to promote their mission. Unalike Marketing breaks it down.

Mar 78 min read

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Google search on phone and background

Get Your Business Found Online: Optimizing Your Google Business Profile

In our digital-first world your online presence can make or break your business. Google Business Profile is the first stop for local search.

Feb 205 min read

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Tariffs, Trade, and Ticked-Off Canadians: The Marketing Impact of the Canada-U.S. Trade Tiff

Tariffs, Trade, and Ticked-Off Canadians: The Marketing Impact of the Canada-U.S. Trade Tiff

"Buy Canadian" isn’t just a passive response to tariffs; it’s a strategic, brand-driven movement tapping into Canadians fierce patriotism.

Feb 37 min read

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Understanding the Consumer Decision-Making Process: Marketing Blueprint for Small and Medium-Sized Businesses

Understanding the Consumer Decision-Making Process: Marketing Blueprint for Small and Medium-Sized Businesses

The consumer decision-making process is a journey every buyer undertakes, guiding them from initial curiosity to brand loyalty.

Jan 65 min read

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Small Business Owners: How to Choose the Right Marketing Agency Without Getting Burned

Small Business Owners: How to Choose the Right Marketing Agency Without Getting Burned

Not every marketing agency has your best interests in mind. Spot the red flags essential to protecting your investment & grow your business.

Jan 46 min read

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Brand Guides 101: What They Are and Why Your Business Needs One

In today's competitive marketplace, whether a small business or large corporation your brand identity is crucial to standing out.

Dec 16, 202413 min read

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Should You Use a Marketing Agency or Hire Marketing Internally

Should You Use a Marketing Agency or Hire Marketing Internally

In the fast-paced world of marketing, businesses are constantly navigating the pressure of staying competitive while maximizing their...

Nov 25, 20249 min read

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The Art of Branding: A Tale of Two Cars (Jaguar and Volvo)

The Art of Branding: A Tale of Two Cars (Jaguar and Volvo)

Rebranding. It's the high-stakes game where a company either reinvents itself with finesse or crashes and burns.

Nov 21, 20247 min read

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Why Your Business Needs Online Appointment Booking Software

Why Your Business Needs Online Appointment Booking Software

In the digital age, every business needs to be where the customer is—online. Gone are the days for just phone calls or walk-in appointments.

Nov 15, 20246 min read

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